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Calculate Your Net Promoter Score

Paste in your NPS survey scores and instantly get your Net Promoter Score with a visual breakdown and benchmark comparison. Dead simple, highly shareable.

Enter scores separated by commas, spaces, or new lines. Each score should be between 0 and 10.

What is Net Promoter Score (NPS)?

Net Promoter Score (NPS) is a customer loyalty metric that measures how likely customers are to recommend your product or service to others. It's calculated by asking customers a single question: "On a scale of 0-10, how likely are you to recommend us to a friend or colleague?"

How to Calculate NPS

The NPS formula is simple:

NPS = % Promoters - % Detractors
Promoters: Scores 9-10 (loyal enthusiasts)
Passives: Scores 7-8 (satisfied but unenthusiastic)
Detractors: Scores 0-6 (unhappy customers)

The result is a score ranging from -100 to +100. A positive NPS is generally considered good, while scores above 50 are excellent, and scores above 70 are world-class.

NPS Benchmarks by Industry

Software & Technology+30 to +50

Average NPS for SaaS and tech companies

E-commerce & Retail+20 to +40

Typical range for online retailers

Financial Services+10 to +30

Banking and financial institutions

Healthcare+5 to +25

Healthcare providers and services

Why NPS Matters

NPS is one of the most widely used customer satisfaction metrics because it:

  • Predicts business growth: Companies with higher NPS scores tend to grow faster than competitors
  • Simple to understand: One number that everyone from executives to frontline staff can grasp
  • Actionable insights: Identifies promoters who can become advocates and detractors who need attention
  • Industry standard: Allows you to benchmark against competitors and track improvement over time

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